It’s okay to hate marketing (you’re not broken)
The moment you realize that there’s nothing wrong with you regarding the fact that you “hate” or even somewhat dislike marketing, is the moment a whole world opens up for you.
One Good Reason We Hate Marketing
“Bad marketing” is marketing that is designed to make you feel bad about yourself and we are inundated with bad marketing. It’s toxic.
That’s why we must do it differently.
When we say, “No more,” to toxic marketing and we not only run our own businesses differently, but we also demand people we buy from to step up, we collectively break down oppressive systems that have become the norm. #YES
We take back our power. We distribute power equally and create a bigger table for everyone to join us. This is not just for the elite few. This is for everybody, particularly marginalized bodies.
We create systemic change. We show people that other possibilities exist. Possibilities where everyone can thrive.
Don’t let traditional toxic marketing stop you from sharing your business authentically. Just do it differently.
Choosing to Market Beyond Pain Points
If you’re a coach who’s dedicated to helping people transform something in their life, stop asking what’s their top challenge.
What can you ask instead? I share some empowering questions to get people out of pain points and INTO possibilities. You’ll feel a lot better about marketing this way and your clients will be empowered from the very beginning.
Your values-driven content can restore faith in humanity
How do we use our marketing and content as a change for good? As a contribution to the good in humanity?
You have something important to say. Don’t wait for things to be perfect.
The power of content can restore someone’s faith in humanity.
Part 2: Five tips to create a soul-inspired habit
If you missed part 1 of this 2-part article, click here to get it. I promised I’d share with you my five tips to create a soul-inspired habit, which is our goal for your marketing. Just like anything you’d like to change, making money consistently in your...
Part 1: It’s overwhelming until it becomes a habit
One of the most common things I hear from entrepreneurs about why they don’t market themselves is that it’s overwhelming. “I just don’t know what to do.” “How do you get it all done between taking care of clients, writing, creating content, the tech stuff, and then...