Why “I Need a Website” is often MORE than just a website

“I need a website.” “I need snazzy copy on my site to attract more clients, can you do that? Hmmm…I hear these things a lot and after asking a few questions, people can get overwhelmed by all of the moving parts included in a website. Do you just need a website? First, I’m going to talk about a “website” and how you probably don’t need just a website. Part 2 of this will be why good website copy costs more than $500. 🙂 People come to me thinking they need a website, but they actually require a few other things BEFORE they can get a website created that reflects who they are and that actually works for them. What’s in a website? A website is a marketing tool. Ideally, it’s something that helps you make money in your business. It’s not just slapping up a few pages online with a clipart logo and saying “good enough.” It also doesn’t mean spending $10,000 on a site when you don’t have a paying client yet or know what you are offering in your business. Here are a couple of questions that will guide you to know what you really need so when you get quotes to create a website, you’re getting accurate numbers and have realistic expectations. 1. Do you have a clear and compelling message (you know what you do and who you do it for) Side note on this one – your message is NOT your certification or modality. It’s YOU – your essence, what makes you unique and stand out. If you have a certification that is the...
Episode 24: Tools to Change Hopelessness into Possibility

Episode 24: Tools to Change Hopelessness into Possibility

[Sunday Love Letter – When the World Feels Hopeless and I Feel Helpless] You can listen to the audio below. You can download the clearing loops I use in this + some extras here: https://soundcloud.com/angella-johnson-2/clearing-loop-for-hopelessness-into-possibility. Yesterday, a friend of mine posted about her feeling about the racism that is staring us in the face in the white supremacist rally in Virginia in the US.  I have not been able to get this off my mind, but most importantly, how I responded to her post. I told her that I didn’t know the words to say. I recently experienced a very challenging thing personally – something I’m sure I’ll talk about in the future, just not right now. One of the hardest things during this deep time of healing was the people who didn’t say anything. They didn’t acknowledge my pain. They stayed silent. The reasons I heard were things like: “I don’t know what to say and what if I say the wrong thing?” “You’re strong Angella, you’ll be fine.” “What is there to say, this happens all of the time, you’ll be okay.” But the silence was the thing that hurt the most. I did this same thing to my friend. I told myself that I didn’t know what to say. But the truth is, I did know what to say, I was just too scared to say it. One of my BIGGEST pet peeves in relationships is if you don’t speak up, it’s not a friendship or relationship that I’ll invest my time in. Yet in the face of the racism that is so blatant in this country...

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